Actions in the media, organization of press trips, interviews, reports... Find here an overview of the impact in the press, print or online media, to promote Destination Limoges and the partners associated with welcoming journalists.

Home press online media for “Eclats d’émail”

Nov 2023 | Collaboration Jazz Festival Eclats d’émail

Several articles published or to come on the Festival Eclats d’Email & Destination Limoges hosted 3 journalists during a group press trip:

It Art Bag
  • itartbag.com/
  • online media on the themes Art/Expo/Culture/Heritage/Show/Lifestyle
  • > 8000 to 12000 views per month
France.visiting
Singulars.fr
  • singulars.fr/
  • online media on the themes of Culture/Heritage/Gourmet/Event
  • > 2000 monthly unique views

France 2, Télématin

Nov 2023 | Gourmet column “Triperie”

The France 2 – Télématin show was invited to our Destination Limoges and took part in the game of discovering our gourmet sides. Eric Boutaud, our City of Art and History tour guide, was in front of the camera accompanied by journalist Loïc Ballet from the Limoges Central Halls to exchange subject of tripe specialties of the territory which is truly the identity of Limougeau gastronomy.

  • Benefit: 1 complete gourmet report in Loïc Ballet’s column in Télématin, the 1st TV morning show in France which offers newspapers and sections on culture and daily life.
  • Diffusion : the show on Friday November 10, 2023 at 8:30 a.m. on FR2 Télématin? https://www.france.tv/france-2/telematin/
  • Audience: + 700 viewers per week
  • Valuation: the tripe tradition with the Halles centrales, the tripe-delicatessen Le Couturier du Goût, the Quartier de la Boucherie, the restaurants Les Petits Ventres…

West Side House

September 2023 | Complete 24-page file

For Maison Côté Ouest, journalist Agnès Benoit Lemarchand and photographer Christophe Dugied delved into the most beautiful addresses in Limoges and surrounding areas during a rich and intense press trip in September 2023, orchestrated by the Tourist Office teams from Limoges Métropole X Visit Limousin. A wonderful spotlight on our passion for the Art of Living in Limoges, to reveal its treasures & know-how, its emblematic architecture and its rich cultural and gastronomic heritage.

  • Monthly magazine de decoration andart de vivre « West Side House »
  • Fallout: find a 24 page file dedicated to our #DestinationLimoges.
  • Total diffusion 55 814 copies – Hearing 488 readers (including 345 women)
  • Publication: in the December 2023-January 2024 issue, ideal for porcelain and know-how gift ideas
  • Valuation: 1 thirty addresses and local gastronomic partners, know-how, culture, decorative accommodation…

Franco-Japanese UFO magazine

June 2023 | Full report

We were delighted to be able to welcome Miho Masuko and Shiori Kodama for UFO Magazine, a press trip on the Franco-Japanese target with a 100% program discovering Limoges, capital of porcelain.
Since 1974, OVNI has published information for Japanese living in France, particularly in Paris, and for Francophiles in Japan. A very wide readership of students, expatriates, especially those who have lived in France for a long time.

  • Spin off : a report equipped on Limoges Porcelain and the Destination in the July-August 2023 summer issue + the blanket in focus on Limoges + 1 page in the Made in France section.  
  • Mag paper: print at 30 000 copies with more than 500 distribution points in FRANCE and JAPAN
  • Website: 335 page views / month  | 42 unique visitors / month
  • Newsletter: 5 recipients / people registered
  • Social networks: nearly 25 followers on Facebook, Instagram & Twitter
  • Valorization: particularly of addresses around porcelain, the Adrien Dubouché National Museum, the Bernardaud Foundation, the Ateliers Arquié, Non Sans Raison…

In addition to the action, advertisements on 4 issues at the end of 2023 / beginning of 2024 on the theme of Limousin know-how (porcelain, tapestry, leather, gastronomy, etc.) as part of the Limoges Destination Contract, a partnership with Atout France, CRT Nouvelle-Aquitaine, Limoges Métropole, Creuse, etc.


A/R Magazine for the new traveler
June 2023 | 12 page report

Following a press reception that we have scheduled for May 2023 with the Magazine AR Traveler magazine (quarterly) in partnership with SPL Terres du Limousin and the Pays de Nexon Monts de Châlus Tourist Office.

  • Spin off : 12 report pages on “Limousin, new horizons” and “Destination Limoges” in the issue to be published in June 2023 + 1 page advertisement.  
  • Created in 2010, AR is a quarterly travel magazine, available on newsstands and on their shop.
  • Readership: the title seduces the public and tourism professionals who salute its originality in tone and form. An original feather and a quality photographic look. ar-mag.fr/about/
  • Audience: broadcast to 30 COPIES in press stores, lounges, subscriptions / available on the Air France kiosk (4000 downloads / issue)
  •  25 unique visitors / month on the site AR-MAG.FR
  • 30 social media followers FACEBOOK - TWITTER - INSTAGRAM 

France Today Magazine
Nov 2023 | Limoges City focus

Organization of a press reception, the journalist Amy MacPherson came to realize a “city focus” article on Limoges for France Today Magazine.

  • Impact: dissemination of the city focus on Limoges in December 2023
  • Created in 1985, FranceToday Magazine – www.francetoday.com is a bimonthly magazine dedicated to tourism in France.
  • Audience: broadcast in 66 countries worldwide / 220k readers / copies: 58 UK / 000 US
  • Readership: English-speaking target, international travelers passionate about France, culture, MICE, gastronomy and sporting events.

“Time for a trip”
summer 2022 edition | 10 page report

On the occasion of a press trip for the magazine “Le Temps d'un voyage” we welcomed Élise Chevillard, journalist and freelance writer from May 4 to 6, 2022: a qualitative support dedicated to the news of the world of travel, to discover the secrets and riches of the area, but also to meet local personalities.

  • Benefit: 10 pages of reports, feedback of experiences and of his stay over the course of the activities via articles, reports and photos. Publication in June 2022 for the summer edition.
  • The Time of a Journey: The MAG paper
  • Quarterly publications, spring Summer Autumn Winter
  • Audience: 140 readers / Close to 14k subscribers
  • Diffusion : 45 000 copies distributed in kiosks and press houses (France, Switzerland, Belgium, Luxembourg, Canada) + 3000 to 5000 copies in rooms and suites or lounges, in all the hotels labeled at the end of the magazine.

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